Tematourism is an interesting collection of hospitality marketing projects, including visitelba.com, the first disintermediation tourism portal, which are the excellent result of the marketing activities proposed in the Tematourism seminars. Hotel Ilio, the first boutique hotel on Elba, valorises the marketing strategies built on the basis of a specific target and is the jewel in the crown of the hospitality company. Tematourism is also training, with the first book edited by Sole 24 Ore Libri written by Maurizio Testa on tourism marketing for small and medium tourism businesses, followed by other publications on the more recent hospitality marketing strategies. Tematourism is also sharing through seminars on hospitality marketing organised at various universities and interesting Master’s courses held by Maurizio Testa, president of Tematourism and author of the study manuals used by us.
For more information: Seminars > Books > Boutique hotel Ilio > Disintermediation portal > Maurizio Testa >
After identifying a specific market niche, we have been working on a target product, a designer hotel responding to a latent demand identified through careful studies and market research.
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In order to have autonomous visibility and disintermediate, small and medium businesses in the hotel sector will realise an independent portal which includes ancillary revenue.
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Exploring the more interesting tourism marketing strategies implemented by small and medium businesses in the hotel sector, based on the experience of Maurizio Testa.
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DISCOVER THE FIRST BOUTIQUE HOTEL ON ELBA